Increasing Sales by Expanding into Multiple Sales Channels
Seismic Audio's new website was developed using Volusion, one of the leading eCommerce solutions that combines web design and inbound marketing services in one platform. We chose the platform because of the benefits it adds to eCommerce sites, include higher conversions and easy track of inventory. As a result, it can help Seismic Audio tweak its marketing and ultimately achieve its goals.
As for the store's Multi Channel Selling System, we developed a platform using CakePHP framework. This platform is capable of automating inventory distribution, email communications and order tracking from a single interface. It also allows vendors to sell via Amazon, eBay, Bonanza, Volusion based ecommerce store, and a local physical store.
Seismic Audio has been depending on its Volusion-based ecommerce website to achieve the most sales. However, the online retailer was having a tough time achieve its sales target. Therefore, it wanted to overhaul its website to make it more profitable. In addition, it wanted to be able to sell its items through numerous sales channels, including eBay and Amazon.
InfoShore developed a centralized inventory management system that integrated with Channel Advisor, eBay, Amazon, Volusion, and Bonanza market places. Using this system, Seismic Audio is now able to sell its product line on various marketplaces while automatically syncing its inventory management operations. As a result, not only can the retailer expand to more clients, but it can prevent the risk of overselling its offerings.
With our help, Seismic Audio has been able to achieve a higher number of sales thanks to expanding on different channels. However, the biggest strengths Infoshore delivered to the online retailer were: